Craig Paxson is a Competitive Advantage Architect who helps service-based businesses between $1M and $20M break through growth ceilings — not by doing more, but by getting clear on the one thing their competitors have overlooked. He does that using the Visionary Position Map, a proprietary diagnostic that places any business in one of nine strategic moments before a single goal is set or plan is built. A former CEO who turned a $500K loss into $300K profit in two years while navigating a hurricane that wiped out 80% of his largest account, Craig knows firsthand what it costs to build a business around the wrong position — and what changes when you finally find the right one. He's the creator of the Visionary Velocity Method and author of The Goal Discussion Guide, Visionary Velocity and Strategy Is the Menu. MBA, Board Certified Executive Coach, Certified Strategy Planning Professional, Accredited Small Business Consultant. Advisor, Nashville Entrepreneur Center.